อัปเดตล่าสุดเมื่อ:2022-03-08 00:00:00

View map View map Business models : innovation, digital transformation, andanalytics

ผู้แต่ง : edited by Iwona Otola and Marlena Grabowska

สำนักพิมพ์ : CRC Press

ปีพิมพ์ : 2021

พิมพ์ครั้งที่:

Since the beginning of time, running a business has involved using logic by which the business operates. This logic is called the business model in management science, which increasingly is focusing on issues surrounding business models. Research trends related to business models include value creation, value chain operationalization, and social and ecological aspects, as well as innovation and digital transformation. Business Models: Innovation, Digital Transformation, and Analytics examines how innovation, digital transformation, and the composition of value affect the existence and development of business models